Website video production has undergone nothing short of a revolution.
Once a fad, now it’s an absolute essential for any modern business website. Your customers expect to see it and your web team will confirm it works wonders with your website’s SEO.
Don’t hang on to that old belief that online viewers will only tolerate short bursts of videos delivered over the internet.
Ever increasing broadband and mobile network speeds and bigger and better screens on both mobile phones and tablets have so improved the viewing experience that we’re all watching more online video – and for longer.
The global research company Ooyala analyses billions of viewing events on all kinds of screens in over 230 countries. It’s latest report (The quarter to Dec 2014) revealed 70% of all viewing on tablets was of videos over ten minutes long. And 15% of that time was spend on watching videos over an hour in length.
Video viewing on smartphones is expected to account for 50% of all mobile internet usage by 2016 – so even smaller screens are no longer a barrier to accessing video online.
At Mandrill, we’ll help you establish your online video presence with web video that’s as polished and professional as the rest of your website, image or brand.
We’ve produced more than 100 short videos exclusively for the web. So whether you’re looking for an impressive homepage video, a series of product demonstration videos for your online store or have other ideas for using video on the web, don’t hesitate to get in touch.